Laura's Trends Report - November 2016
(Posted on 24/11/16)
Hello and welcome to the second edition of Trends! We hope you continue to enjoy this newsletter and please feel free to pass it onto your colleagues.
The past year has sparked new interest in the growing trend of health and wellness. The six dimensions that make up wellness (as outlined by the National Wellness Institute) are emotional, occupational, physical, social, intellectual and spiritual.
The importance of feeling healthy and well, both inside and out, is highlighted by the rise of products containing probiotics including ice-cream by Minioti and Daily Cultures tea. Daily Cultures products are scientifically proven to be 10x more effective than dairy and have the added consumer benefit of being dairy and sugar free. Giving the body a dose of beneficial bacteria in the form of probiotics helps to sustain the microorganism population residing in our gut. These microorganisms are responsible for our immune system, general feeling of wellness and our emotional wellbeing. Our skin can also be affected positively by probiotics.
On the subject of healthy skin, in May this year Nutricoa launched two chocolate bars aptly named ‘Nutricoa Beauty’ and ‘Nutricoa Well-Being’; each fortified with various vitamins and superfoods, all providing unique benefits.
Probiotics need to overcome the challenges during the production of foods. This includes a number of processes as well as the journey to the gut, where they are subjected to high temperatures and acidic conditions.
Today, statements on packaging claiming incorporation of probiotics are not allowed. However, the European Food Safety Authority (EFSA) is considering a change in the legislation on labelling which will allow products to do this. If EFSA does change their position on this, it will open the doors for new claims.
Cornelius can help: Our probiotic by GanedenTM Ganeden BC30, can be used to provide the optimum dose of probiotics in a range of foods. The product is unique in that it is stable when added to baked, frozen or processed products. This is due to the fact that it can survive manufacturing processes, shelf life, stomach acids and intestinal bile. It is also heat resistant which enables it to survive the journey to the gut.
It is important to feel healthy no matter what age we are. As we get older we become increasingly susceptible to disease and it is even more vital to look after our bodies. There are a number of ingredients we can incorporate into our diets to slow down the ageing process, to keep our bodies and minds active.
A major illness that affects the elderly is heart disease. One of the many factors that contribute to the risk of heart disease is your diet; in particular, consuming insoluble fibre lowers risk of heart disease whilst also aiding digestion. Soluble fibres such as Beta Glucan can also reduce heart problems. To improve membrane and brain function magnesium can be incorporated daily.
Many people get osteoporosis, causing the bones to weaken. Making sure calcium levels are high can slow the onset. Omega 3 EPA and DHA are recommend to keep hearts, eyes and brains healthy and lower the risk of dementia and memory loss. As we age, protein intake should be optimised in order to prevent loss of muscle mass and strength, increase satiety and weight loss.
Cornelius can help: To keep yourself feeling young and looking good, make MitoBeautyTM by Asiros part of your daily routine. Containing concentrated redcurrants and blackcurrants which provide high doses of RibetrilTM A (bioactive polyphenol). MitoBeauty can enhance mitochondrial number and function leading to a boost of energy. Moreover, added biotin within the MitoBeauty product helps maintain healthy skin and hair.
The berries found in MitoBeauty are sourced from Denmark, which is also known to have the lowest usage of pesticides in the world. This boosts the berries levels of anthocyanin’s making it even more beneficial.
As mentioned earlier, beta glucan is known to reduce cholesterol, leading to a lowered risk of heart disease. Oats are a rich source of this soluble fibre. They are also low in saturated fat and salt but high in a number of vitamins and minerals such as magnesium (which is good for the brain) and Thiamin, which contributes to the function of the heart and nervous system.
Due to their vast health benefits, oats have been used by a number of brands over a broad range of products for a long time. Something manufacturers need to bear in mind when marketing these products is their suitability (and indeed recommendation) for a range of ages, yet much of the marketing for oat-based products is aimed at the older generation.
Cornelius can help: We have a range of oat products including oat fibre, steel cut oats (used within and for bread toppings), bread mixes containing oats including Kaurakas bread mix by Fazer.
We will be showcasing a range of food and drink ingredient solutions at Food Matters Live (22nd-24th November). Stop by the Cornelius booth and principal pavilion (stands 80 and 92) to see our latest products and concepts such as Beau-Tea a hot beverage containing MitoBeauty with a healthy dose of biotin to keep the skin young and Milne fruits to add a bit of natural sweetness. Treat yourself to our BettergermTM cakes. Bettergerm is a UK-produced, high protein, de-fatted wheat germ that can boost the protein and fibre levels in your baked goods.
Although not exhibiting at HIE (29th November 1st December) some representatives of Cornelius will be around if you would like to meet.